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Brad Berkman

Brad Berkman

Associate

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Brad Berkman is a member of the Hospitality, Alcohol and Leisure Industry Group at Greenspoon Marder LLP. He concentrates on providing guidance to all tiers of the alcohol beverage industry, including suppliers, wholesalers and retailers.

Brad’s principal expertise is providing counsel to upper-tier industry members on legal, regulatory, and operational concerns within the framework of federal and state(s) beverage alcohol laws and regulations. Areas of focus include complex Tied-House issues, contract negotiations, drafting and disputes, trade practice concerns, brand owner, supplier and distributor matters, international trade of beverage alcohol and TTB and state alcohol beverage control issues. Brad has also advised third-party marketing companies, celebrity brand owners and influencers on many trade practice matters.

Brad is also extremely well-versed in complex retail alcohol license transactions involving the purchase and sale of hotels and assisted living facilities, among other types of venues. He is well-versed in related municipal zoning and land use issues and the administrative entitlement process. He has prosecuted many types of administrative entitlements, including conditional use permits and variance requests. He has appeared before many planning and zoning boards, special master tribunals, and city commissions, advocating at quasi-judicial proceedings for clients on a wide range of issues.

Brad has real-world experience, having started his career in the industry principally on the supplier side, having worked in various sales and marketing capacities of malt, wine and spirits manufacturers and brand owners. Combined, Brad has nearly thirty years of experience in all aspects of the industry.

As an additional note, Brad grew up in the business and has deep ancestral roots in the trade. His great-grandmother was a pioneer in the field who was one of the first women to hold a liquor “salesman’s” license in the State of New York. She parlayed that start into a large, female, and eventually family-owned beer distributorship that served the five boroughs of New York City for many decades.

Brad regularly contributes to the firm’s Hospitality, Alcohol, & Leisure Industry Group blog and hosts the Ardent Spirit podcast.

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